Sanderson Ford officials and partners joined David Kimmerle and top executives from Ford Motor Co. at Sanderson Ford to honor its successes in 2018 and celebrate being America’s most awarded Ford dealership.
Brad Jones, Ford Motor Co.’s Phoenix regional manager — who has presented top awards at Sanderson Ford for three consecutive years — said the dealership’s performance only keeps getting better.
“It just becomes more and more impressive as I go back and look at the numbers and look at the accomplishments as to what this store; and what David has done within the community,” Jones said.
Kimmerle, Sanderson Ford president, was presented with 20 elite awards for leading in retail sales, fleet sales, parts, service, customer satisfaction and finance, among others.
Jones highlighted five key awards: Partners in Quality; Top Volume; Triple Crown; President’s Award; and One Ford Elite. Awards like these, which only a select group of the Ford dealers in the United States earn, speak to Sanderson’s dedication, Jones said.
“The Triple Crown is the most prestigious program and recognizes the top-performing Ford dealers with customer satisfaction, vehicle sales, Ford Protect sales and parts purchases in a calendar year,” Jones described. “We have only have 32 dealers out of our 3,000 nationally that won it in 2018.”
And in regard to the President’s Award, Jones said, “You must achieve the highest level of customer satisfaction in both sales and service. We only have about 320 that (won) the President’s award.”
Mark Witthar, Sanderson Ford general manager, said earning these prestigious awards doesn’t happen by accident and he attributes the dealership’s success to its staff and its partners.
“We sell a lot of cars and trucks; we service a lot of cars and trucks; we sell a lot of parts, and all of that is due to (our) 400 employees because none of this, none of these awards, any of these things would happen without the dedication of those 400 employees,” Witthar said. “It wouldn’t happen without our relationships with our partners. All of you are so very important to us.”
The strong relationships with those employees and partners mentioned by Witthar that Kimmerle are what drive the dealer. “It is all about relationships. It’s not about me. It’s about the team — this is a we-team,” Kimmerle said.
“All these awards are dedicated to our employees, every single one of them, and our partners. They’re your awards, and every single one of you has contributed, It wouldn’t be possible without that.”